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Georgia ecommerce email

Email marketing agency taking Georgia direct

Georgia email for brands going direct: $50k–$500k more email revenue a month in 30 days or less, or your money back.*

Get a free audit
30-day guarantee
$8,000,000+ in email revenue driven by data-driven strategies.
For Shopify brands already making at least $50k a month from email.
Straye email design
Tracksmith email design
Mulholland email design
Recess email design
Formes email design
Lululemon email design
Mighty email design
Straye email design
Tracksmith email design
Mulholland email design
Recess email design
What we run

An email specialist for your direct side

Going direct deserves people who think about nothing else. We only do email and SMS, and we run every part of it for you.

Flows

Flows for your first direct buyers

Welcome, checkout, post-purchase and win-back, built in Klaviyo for people new to buying from you, then tuned monthly.
Campaigns

Campaigns that follow the trade year

Two to four a week, with new lines reaching your own list once your retailers have them.
List & segments

A list you actually own

Inserts, QR codes and sign-up forms that turn store buyers into names, with trade and shoppers in separate segments.
Deliverability

A clean start in the inbox

Your own domain, warmed up from your most engaged readers, with placement checked every week.
Design & copy

Your brand, not your catalog

Designers and writers make each email by hand, so it reads like a brand and not a trade sheet, and you approve it.
Revenue

What going direct could add

Your direct email revenue next to a healthy figure for your size, with each step toward it priced.
Wholesale and direct

Why Georgia is its own kind of market

Atlanta is a home of American wholesale, and of Mailchimp. We work remotely, with brands selling both ways.

Wholesale

Atlanta Market, January and July

Gift, home and lifestyle brands show at AmericasMart twice a year. Your email calendar should know those dates.
Selling direct

Store shoppers aren't on your list

If stores sell most of your product, a list of your own is the missing piece. We build it without undercutting your accounts.
Home of Mailchimp

Plenty of lists started on it

Mailchimp was founded in Atlanta. If you've outgrown it, we move flows and segments to Klaviyo without losing your history.
How we optimize

What we tune when you sell both ways

Two kinds of customer, one brand. These levers keep them apart and bring both back.

Retail buyers and shoppers apart

Store accounts and direct customers on separate paths, so neither gets the wrong email.

A list from scratch

Inserts, QR codes and packaging sign-ups that turn product in a store into a name on your list.

Moving from Mailchimp

Automations rebuilt, segments re-created and sending warmed up, rather than a one-day switch.

Warm-up after a move

A new sending setup starts with your most engaged readers and grows week by week.

Personal letters

A note in the voice of whoever started your brand, written by our team and tested against a product-led welcome.

After Atlanta Market

New lines shown to stores in January reach your own list when your retailers have them.

Find a store or buy direct

Some readers want a shop, some want delivery tomorrow. We test what the button offers.

Launch lists for new lines

Early names for a product still on the water, with no date promised until it's real.
Klaviyo
Shopify
Attentive
Postscript
Recharge
Yotpo
Google Analytics
PRISM
Direct, counted

Watch your direct side grow in dollars.

PRISM is our own analytics tool. It reads your emails, texts and Shopify orders, separates what direct is earning from the noise, and you see the answer in a monthly report.

Revenue, attributedSee what every campaign and flow really earns, not just opens and clicks. Your email platform and Shopify, read together.
Health checksDeliverability, list growth and engagement, checked for you, with anything slipping flagged before it costs you sales.
Clear monthly reportsA report every month in plain words: what happened, why it happened, and exactly what we're doing about it next.
BenchmarksYour numbers next to brands like yours, so you always know what good looks like and where the next win is.
Direct orders, tied to their emailsA direct sale shows up with the flow, campaign or text that won it, so you can see the channel working.
Sorted by sales, not by opensSends go in order of what each reader spent, so you know which ones truly sell.
New flow trouble, caught quicklyFresh flows are graded against what they should do, and one that's misfiring gets fixed before it wastes your early list.
Alongside brands like yoursOpen, click and order rates next to the goal for your category, so a young list knows where it stands.
Direct's biggest win comes firstWe put a monthly figure on every step and start with whichever adds the most.
Back before the shelf is emptyWhen people reorder, and what they pick, comes from your orders, so your email can arrive a little ahead.
One report, monthly, on directWhat the channel earned, what changed and what we'd do next, sent to your inbox.
Why we do it

Retailers have your shelf. Own the customer.

Klaviyo and Shopify, together
Every sale traced
Benchmarks
Deliverability
Repeat buyers
Fixes, ranked
Flow alerts
Reports
Private by design
Week oneWe go through your Klaviyo or Mailchimp, your orders and your accounts, then price what direct could add.
1
The deep-dive
Week twoSign-ups going into your packaging, flows built and first campaigns planned, without stepping on your retailers.
2
The launch
Week threePRISM tracks each direct sale to its send, so the numbers tell us what to build next.
3
On track
Week four onWe grow what's working, test every week and tell you each month how direct is doing.
4
The growth
$50k–$500kMore monthly email revenue in 30 days or less, or your money backBook a call
30-day guarantee

Ready to sell direct? See what it's worth.

Let's take a 45-minute video call and map out what the first steps would be for your brand.

Book a call
30-day guarantee
$8,000,000+ in email revenue driven by data-driven strategies
How it works

Building your direct side in Georgia

Step 1

We see both sides

Direct orders, retail accounts and your email platform, read through view-only access.
Step 2

We build the direct path

Sign-ups, a welcome flow and first campaigns, so your own list starts earning.
Step 3

We grow it

People design and write every send, you check it over, and your monthly report shows what direct brings in.

FAQs

Can't find your answer? Book a call

Do you work with brands across Georgia?

Yes, Atlanta, Savannah and everywhere else in the state. We work remotely through video calls and Slack, and we don't do in-person meetings, so your showroom stays yours.

What do you actually do for a brand like ours?

We build and run your direct email and SMS: strategy, copy, design, flows, campaigns. You approve every send, and we handle the rest, tests included.

Will direct email upset our retailers?

It doesn't have to. We can point people to stores or to your site, and we test which suits your brand, so you're never guessing.

We've got a marketing agency. Why add an email agency?

Because going direct is a job of its own. If your agency already runs your trade shows, ads or PR, keep them. We'd only take the email and SMS, which is the only thing we do.

What if the numbers don't move?

If you're already at $50k or more a month from email and you're not up by at least $50k a month within 30 days, you get your money back. *If you start in spam, we clear that first in about six weeks, and the 30 days run from there.

Can you audit a brand that mostly sells wholesale?

Yes. We'll look at what email could add on top of wholesale, and tell you plainly if now isn't the time.

Find the money in your emails

No guesswork. $50k–$500k more email revenue a month in 30 days or less, or your money back.

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© 2026 Tornado Digital Group Ltd. Registered in England and Wales, company no. 14014279.
Email designs shown are examples of our team’s work. Brand names and logos belong to their owners. Results vary by brand. The guarantee is for brands already making at least $50k a month in email revenue; full terms are agreed on your first call.